2024.01.09 15:55World eye

ウッズ、ナイキとのパートナーシップ終了を発表

【ニューヨークAFP=時事】男子ゴルフのタイガー・ウッズ(米国)は8日、米スポーツ用品大手ナイキ社との長年のパートナーシップに終止符を打つと発表した。(写真は男子ゴルフのタイガー・ウッズ)
 メジャー通算15勝を誇るウッズはX(旧ツイッター)で、1996年に契約して以来、27年間にわたったナイキの支援を感謝した。
 ウッズは「27年ほど前、私は幸運にも世界で最も象徴的なブランドの一つとパートナーシップ結ぶことができた。以降の日々は多くの素晴らしい瞬間や思い出で満たされていて、それに名前を付け始めたら永遠に続けられる」と記した。
 ウッズはナイキとの契約で総額約5億ドル(約721億円)を手にしたと報じられている。
 当初、ウッズとの契約は衣料品のみに限定されていたが、ゴルフの魅力を世界的に広げたウッズの活躍もあり、ナイキは後にボールやクラブ製造にも参入した。
 ナイキはパートナーシップを結ぶ中でウッズを断固として支持し続け、2009年にウッズのクリーンなイメージが打ち砕かれた不倫騒動によりキャリアが一変した中でも、それは変わらなかった。他のスポンサーが手を引く中でも、当初からウッズを米プロバスケットボール協会(NBA)のスーパースター、マイケル・ジョーダンと同じく世代を代表する才能ある選手とみていたナイキは、毅然(きぜん)とした態度を貫いた。
 ナイキは2016年にゴルフ用品事業から撤退したものの、ウッズはその忠誠心に報いてウエアを着用し続けた。
 ナイキはこの日、ウッズの象徴となった「サンデーレッド」のシャツを着た写真とともに、「とてつもないラウンドだった、タイガー」とインスタグラムに投稿し、その功績に敬意を表している。【翻訳編集AFPBBNews】
〔AFP=時事〕(2024/01/09-15:55)
2024.01.09 15:55World eye

Golf legend Tiger Woods says Nike partnership ending


Tiger Woods said Monday he was ending his longstanding partnership with Nike, drawing a line under a lucrative near three-decade relationship with the iconic sporting goods brand that helped transform him into golf's first billionaire.
In a statement on Twitter, the 15-time Major champion thanked Nike for the company's support since signing with the brand in 1996 in a deal that earned Woods a reported $500 million over the next 27 years.
Over 27 years ago, I was fortunate to start a partnership with one of the most iconic brands in the world, Woods said.
The days since have been filled with so many amazing moments and memories, if I started naming them, I could go on forever.
(Former Nike CEO) Phil Knight's passion and vision brought this Nike and Nike Golf partnership together and I want to personally thank him, along with the Nike employees and incredible athletes I have had the pleasure of working with along the way.
Woods did not give details on any new sponsor, but hinted of being able to reveal another chapter at next month's Genesis Invitational in Los Angeles.
People will ask if there is another chapter. Yes, there will certainly be another chapter. See you in LA! Tiger, Woods wrote.
Woods and Nike became synonymous over the course of the 48-year-old American's career, from the moment he announced his professional debut in 1996 with an acclaimed Nike ad campaign where he declared simply: Hello World.
Initially, Woods' partnership with Nike was limited to clothing, but the sporting goods giant later went into the manufacture of balls and clubs, in part driven by Woods' success in broadening golf's global appeal.
- 'Hell of a round' -
Nike on Monday saluted Woods for his achievements, with an Instagram post headlined: It was a hell of a round, Tiger above a photo of the player wearing his signature 'Sunday red' Nike shirt.
Tiger, you challenged your competition, stereotypes, conventions, the old school way of thinking, Nike said in the post.
You challenged the entire institution of golf. You challenged us. And most of all, yourself. And for that challenge we're grateful.
In a separate statement, Nike said Woods, the son of an African-American father and Thai mother, broke barriers for all of sport.
We watched him set records, challenge conventional thinking and inspire generations of people around the globe, Nike said. We are grateful to have been a part of it. We wish him the best in the future.
Nike remained a steadfast supporter of Woods throughout the company's partnership with the golfer, most notably in 2009 when his career was upended by the sex scandal that shattered his clean-cut image.
While other sponsors walked away, Nike, who from the get-go viewed Woods as the same sort of generational talent as NBA superstar Michael Jordan, stood firm.
Woods in turn repaid that loyalty even after Nike moved away from the golf equipment business in 2016, continuing to wear the brand's clothing.
However signs the partnership was drawing to a close began to emerge following Woods' horrific 2021 car crash in California that left him with serious injuries and almost led to an amputation of his right leg.
Woods has worn Footjoy shoes since the accident, stating that they offered greater stability for his ankle, fueling speculation about the status of his Nike deal.
Speaking at the PNC Championship last month, Woods was coy when pressed by reporters about whether his most recent 10-year contract with Nike -- which expired in 2023 -- would be renewed
Im still wearing their product, Woods said at the time.

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