「鬼滅」効果で４．８％増　２０年の書籍・雑誌販売

　全国出版協会・出版科学研究所（東京）は２５日、２０２０年の書籍・雑誌の推定販売額（電子出版を含む）が前年比４．８％増の１兆６１６８億円で、２年連続のプラスになったと発表した。コロナ禍で読書傾向が強まったことと、コミックス「鬼滅の刃」の爆発的ヒットが主な要因だという。
　このうち、紙の出版市場は同１．０％減の１兆２２３７億円で、内訳は書籍が同０．９％減の６６６１億円、雑誌が同１．１％減の５５７６億円だった。一方、電子出版市場は同２８．０％増の３９３１億円。内訳は電子コミックが同３１．９％増の３４２０億円、電子書籍が同１４．９％増の４０１億円。電子出版の大幅な伸びが市場全体を押し上げる格好となった。（2021/01/25-16:38）

Sales of books and magazines, including those in electronic edition, in Japan in 2020 grew 4.8 pct from the previous year to total 1,616.8 billion yen, up for the second successive year, industry data showed on Monday.
   The growth apparently reflected manga series "Demon Slayer" becoming a smash hit, as well as people reading more amid the coronavirus epidemic, according to the All Japan Magazine and Book Publisher's and Editor's Association and the Research Institute for Publications.
   Of the 2020 total, printed publications accounted for 1,223.7 billion yen, down 1.0 pct. Sales of printed books and magazines shrank 0.9 pct to 666.1 billion yen and 1.1 pct to 557.6 billion yen, respectively.
   Meanwhile, the e-publishing market expanded 28.0 pct to 393.1 billion yen, with sales of digital comics surging 31.9 pct to 342 billion yen.