ポルシェ、25年までに生産台数50%超を電気自動車に テスラに対抗
ツェルマー社長は米ロサンゼルスで開催されるモーターショーで、「未来は電気自動車だ」と述べ、ポルシェの電気自動車事業への取り組みは「大規模」だと語った。
同社長はさらに、「2025年までにポルシェは転機を迎えるだろう。実際のところは、年間生産台数の50%超がプラグインハイブリッド自動車か電気自動車になる」と説明。一方で同社の人気スポーツカー911を例に挙げ、「もちろんガソリンエンジンは消滅しない」と説明した。
フォルクスワーゲンの子会社であるポルシェは、9月に独フランクフルトで開催されたモーターショーで新たな電気自動車「タイカン」を公開した。
ポルシェは同社初となる完全電気自動車のタイカンで、世界の電気自動車市場を独占するテスラに挑む意向だ。
テスラは特に米市場で基盤を固めている。一方で、ポルシェにとっても米国は2番目に大きな市場であり、昨年は同国で5万7000台を売り上げた。
ポルシェは世界最大市場である中国でも、テスラとの激化する競争に直面している。【翻訳編集AFPBBNews】
〔AFP=時事〕(2019/11/21-08:23)
'Future is electric'-- Porsche sets out plans to battle Tesla in US
More than half the cars produced by Porsche will be electric by 2025, the German manufacturer's North American chief said Tuesday as he set out plans to overtake market leader Tesla.
The future is electric, Klaus Zellmer told the Los Angeles Auto Show, adding that the brand's commitment to battery-powered vehicles is huge.
By 2025 Porsche will have crossed a tipping point, actually building more than 50 percent of its annual volume ... with either plug-in hybrid technology or fully battery, he said.
However, he added, the combustion engine of course is not dead, pointing to Porsche's popular 911 sports cars.
Porsche, a subsidiary of the Volkswagen group, unveiled its new battery-powered Taycan at Frankfurt's International Auto Show in September.
The brand's first 100 percent electric sports car, the Taycan is capable of going from 0 to 60 miles per hour in less than three seconds.
The luxury model is intended to rival Tesla, the California firm that dominates the global electric car market.
Tesla has an especially firm grip on the United States, which is Porsche's second-largest market. The German brand sold 57,000 cars in the US last year.
From 2021 Porsche intends to sell a fully electric version of its SUV, the Macan, which would compete directly against Tesla's Y model.
The electric Macan will compete in many different segments -- it's going to draw many people from different segments just as Tesla did when it entered the market, Zellmer said.
It's not a transition that is going to turn the world upside down within five years, it's probably 10 years away, the North American CEO added.
Porsche is facing growing competition in China, its biggest single market, from Tesla.
Tesla last month said its new so-called Gigafactory in Shanghai had started production on a trial basis.
Zellmer said the growth of electric cars in China was being impeded by the lack of access to charging facilities in mega-cities where tens of millions live and work in high rise buildings.
Charging your car for the night is a challenge. Ninety per cent of charging according to our market research actually happens at home or at work, he said.
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